We are a research firm that specializes in the application of neuroscience to marketing and consumer behavior.
In other words, we measure brain activity to quantify consumer experiences and predict market impact.
We measure integrated neurologic engagement, which requires attention and emotion, and our published research shows both of these are necessary for post-communication actions and market impact.
We are strategic partners and provide customized solutions for innovative companies looking to excel in a competitive marketplace.
Real scientists doing real science
Strategic partners from concept to execution